Tag

Opinion Articles

Marketing, Sales and Operations

Forget about selling products. Start selling value!

Helga Saraiva-Stewart explains why it is important to revolutionise the sales sector in Portugal.
Adam's Choice

Adam's Choice: The importance of having the courage to say "no

In a society that celebrates the word "yes" and glorifies total availability, saying "no" becomes a real act of courage. Executive coach Patrícia Guerreiro gives you some tips to learn how to take control in your workplace.
Marketing, Sales and Operations

Short-term management: The advantages of the OKR methodology

Have you heard of OKR? André Mascarenha, from Setec consultancy, explains everything about this methodology aimed at business management.
Sustainability and Impact

SMEs in 2021: Navigating the storm

Professor João Silveira Lobo tells you what are the main trends that 2021 will bring to SMEs.
Innovation and Entrepreneurship

Silicon Valley Exponential Mindset: What do the Greatest Entrepreneurs have in common?

Do you know what it takes to succeed in an unpredictable and ever-changing market? Pedro Brito, Associate Dean for Executive Education and Business Transformation at Nova SBE, and Felipe Lamounier, co-founder of StartSE, came together in a webinar last Thursday to reflect on the great transformations of the biggest companies in Silicon Valley and the lessons we can learn to prepare for the future.
Innovation and Entrepreneurship

Measuring for management: choosing to learn

Could we ever afford to choose not to learn, not to evolve, not to grow? Susana Ferreira, Director for Marketing & Communication at Nova SBE Executive Education, shares her views on the lessons learned during the COVID-19 period.
AI, Data and Digital

"Without people we will not be able to make any transformation in others", Vanda de Jesus

Executive Director of Portugal Digital, the Government's digital transformation programme for the country, is the cover figure of January's PME Magazine and the guest in the online presentation of the 19th edition.
Leadership and Change Management

Mindfulness: a key to maintaining focus during confinement

2020 was a turbulent year and 2021 got off to a rocky start, paving the way for a second confinement. The current state of emergency and the whole situation caused by the pandemic of COVID-19 may seem like a catastrophe. To tell the truth, life on this planet can seem like a real catastrophe. However, there are daily behaviours we can adopt to counteract these negative thoughts.

We're on instagram!

visit profile