Tag

Opinion Articles

Marketing, Sales and Operations

The Marketer's Survival Guide in the Age of AI

In this article, Nuno Saraiva takes an ironic look at the overly confident rhetoric surrounding artificial intelligence and the clichés that have taken hold around the topic. From “sacred prompts” to AI committees, he debunks the fiction surrounding the technology to defend a simple idea: AI is neither a distant threat nor a passing fad to be endlessly debated, but a tool that should be integrated into daily work in a practical, strategic, and non-dramatic way.
AI, Data and Digital

Smart and Automated Banking

AI is fundamentally transforming the banking industry, but the pace of change is constrained by regulation, governance, and legacy systems. This article explains what is changing, the main challenges of implementation, and what sets apart the banks that will lead “Banking 3.0.”
Innovation and Entrepreneurship

The New Agenda for Women's Leadership

What needs to change in traditional women’s leadership development programs? The new agenda for women’s leadership: More than just strengthening individual leadership skills, it is important to develop leaders who can interpret the world, mobilize systems, and humanize organizations.
Business & Strategy

The Ranks of the Future Cannot Be Improvised

Portugal faces a strategic opportunity in a new industrial cycle marked by the convergence of computing, energy, and technological infrastructure. In a context where areas such as artificial intelligence, data centers, and the space economy are gaining relevance, the country will have to go beyond research and strengthen the link between R&D and industrial capacity. Its competitive future will depend on its ability to transform knowledge into industry, innovation, and sustainable value chains—a reflection developed in an opinion piece by Pedro Silva Caldeira, originally published in Jornal de Negócios.
Finance & Economics

Financially based leadership: Sustainability and Decision-making

In this opinion piece, Carina Meireles reflects on how leadership gains depth when strategic decisions are supported by conscious financial management. Drawing on her experience as a Financial Mentor, she explores the relationship between leadership, sustainability, and financial skills, in line with the topics covered in Nova SBE Executive Education's VOICE Leadership program.
Finance & Economics

The Future of Finance: Technology, Sustainability and Political Change

The article points out that the transformation of the financial sector depends not only on technology, sustainability, or regulation, but also on political changes, which are often underestimated.
Institutional

We Challenge the Bar: Nova SBE Executive Education Leads in Portugal and Climbs in the Financial Times Global Rankings

Nova SBE Executive Education has once again established itself as an international leader in the Financial Times Executive Education 2025 Global Ranking.
Business & Strategy

Nova SBE Executive Education joins QSP SUMMIT 2025

Nova SBE Executive Education is proud to announce its partnership with QSP SUMMIT 2025, one of the most important management and leadership events in Portugal. Under the theme "The New Strategic Drivers", QSP SUMMIT returns from July 1st to 3rd with an ambitious proposal: to rethink organizational success in the light of a new era of transformation.

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