Nova SBE Innovation Ecosystem opened its doors this Wednesday, 24 November, in a ceremony held at the Carcavelos campus. This innovation ecosystem will bring together applied research centres, teachers, students, start-ups and companies in an open space where innovation, entrepreneurship, education, and research live and grow together to promote sustainable development.
The events of 2020 triggered by the pandemic have made businesses understand that they must prepare for future disruptions, whether they have to do with COVID-19, geopolitical forces, or even climate change. However, to overcome these challenges, companies rely on business agility and resilience.
To help the professional progression of executives, Nova SBE is launching five Executive Master's degrees in the areas of Leadership, Marketing & Strategy, Innovation & Entrepreneurship, Finance & Financial Markets and Management. Applications will be open this November and the master's degrees are scheduled to start in October 2022.
Nova School of Business & Economics is a Superbrand! The award in the Corporate Superbrands category was given last Wednesday, 27 October, during the 17th edition of the Gala of the awards that distinguish the most relevant brands in the national market, from the consumer's perspective.
The pandemic has been affecting several market sectors and the branding universe was not immune to this reality. With that in mind, the Empower Brands Community and Imagens de Marca partnered with Nova SBE Executive Education to create a new course.
A study by the Boston Consulting Group (BCG), Google and Nova SBE concluded that the country is in the middle of the digital maturity scale and that this factor has a relationship with productivity and salary levels in companies.