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Opinion Articles

Marketing, Sales and Operations

Customer Experience Obsession: the road to a successful business

Filipa Caldeira and Pedro Batalha, co-founders of the Fullsix group, give us some examples of companies with a strong focus on "customer experience" and how it is being shaped by new digital technologies.
Leadership and Change Management

Coaching is far from a "one size fits all" solution

Alexandra Barosa-Pereira, author and researcher in the field of coaching, explains how "Coaching" is a personal and professional development practice that aims to bring about transformation, well-being and happiness in different areas of life.
Marketing, Sales and Operations

How can combining OKR and other methods help to define project themes in your company?

Find out how the combined use of OKR and techniques such as SMART can improve strategic planning in your company.
Marketing, Sales and Operations

Reinventing Operations in Portugal

Pedro Caldeira, a specialist in the areas of Operations, Procurement & Supply Chain, explains the current panorama of Operations and how to increase productivity in the sector.
Leadership and Change Management

Journaling: How expressing feelings can make us better people and professionals

Journaling can be a powerful tool for productivity and self-knowledge. Inês Morais, Integration Team Leader at Nova SBE, explains how to reap the benefits of this daily routine.
AI, Data and Digital

Those who don't use Artificial Intelligence tools will be left behind

Sandro Costa, Senior Graphic Designer at Nova SBE, explains how Artificial Intelligence tools are changing the landscape in design - and beyond - and how training is crucial to staying relevant in the market.

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