There is a simple magic in organising the technological stages in numerals followed by a zero point. The zero point signals change and new beginnings. This simplifying algebra was applied by Pier Luigi Sacco to the evolution of culture, in its relationship with society. In the abstract, culture is individualistic, ascetic, and absolutely spontaneous. But as a social phenomenon, culture transforms society and at the same time reflects the transformations of politics, economics and technology. So let us simplify.

Working in the field of cultural heritage has never been so interesting or relevant. The growth of the sector, the dichotomy of expectations of a new generation of visitors, the changing demographic characteristics of tourists, the need for innovation in the field of interpretation and the political currents surrounding this field have generated a thirsty market for managers specialising in cultural heritage.

The doctor-manager, the medical manager or "all we should know" about combining two areas that, perhaps, are not so far apart.

Between July and August, Nova SBE and the Portuguese Football Federation take the field, in the Football City, to hold the first Summer School - Football is much more than 90 minutes.