Nova SBE reinforces its leading position in the Executive Education market in 2020

We live in a world of uncertainty, where the only certainty we have is that everything is going to be different. This world requires new leadership, new strategies, new resources and new capabilities. This is a cycle that does not end, because nowadays it is necessary to be always learning - and this is where we can help." argues Daniel Traça, Dean of Nova SBE

In this context, Nova SBE Executive Education presents for the first time an integrated offer for individuals and for companies, combining customized solutions with open enrolment programs and new learning products and formats. This portfolio is the result of the co-creation of the entire Nova SBE community, consisting of a faculty of excellence, various nuclei and laboratories of knowledge production (such as the Co.Innovation Lab and the Digital Experience Lab), multiple corporate partners that help raise the value proposition of each solution, and a team of learning & development managers available to monitor and maximize each moment of the learning experience.

In a disruptive pedagogical proposal that goes beyond the silos of knowledge areas, increasingly blurred in the business context, the offer is structured in a differentiating segmentation by levels of impact for the participants. In this way, we recognise different moments in the learning dynamics itself, starting with an inspirational and awareness-raising aspect to a new theme, which in a next level becomes tangible in a strategic perspective and which, in a third level, culminates in a practical approach of action and implementation.

This presentation reflects our positioning based on the logic of lifelong learning as an essential condition for survival in today's world, which also gives rise to one of our new products for companies and organisations: the Learning Journeys. Consisting of programmes from our offer accompanied by learning & development managers, who guarantee impact and transformation throughout the process, each journey is customised to the reality of the company or sector, and can be acquired by a single organisation or by a group of several companies, as is the case of the journey built for the reality of Portuguese SMEs.

All this can also be aggregated by companies into corporate universities, for which Nova SBE Executive Education proposes to be the main partner, either in the operationalisation and introduction of new trends and formats or even in their complete design and creation.

"We feel that our work with companies has to be much more transversal. In other words, that old idea that we had half a dozen programmes that companies did, and that was the end of our relationship, no longer makes sense. We have to be with companies in a long-term logic. On the other hand, people and organisations have to be seen as a whole", reinforces Daniel Traça.

In this logic, for executives aware of the demands of the future, Nova SBE Executive Education also assumes itself as a partner in this challenge of lifelong learning that these individuals face. Thus, in addition to the best-selling executive postgraduate courses, we now offer the possibility of obtaining certificates of competencies through the completion of different intensive programmes tailored to the needs and pace of each professional. For example, the Emerging Leaders certificate develops multiple skills, knowledge, emotions, intuitions, creative abilities, among others, allowing young leaders to act more actively in designing their future.

"In 2020, we set a new horizon that reinforces our ambition to dictate new trends rather than follow them. Not only do we look at challenges in a more transversal way, we also present transformative solutions with an increasingly practical approach and with real impact on the daily lives of people and organisations." says Pedro Brito, Associate Dean for Executive Education & Business Transformation.