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Luís Filipe Lages
Full Professor at Nova SBE. He created the VCW-Value Creation Wheel (www.ValueCreationWheel.com). In addition to other publications, his work has been published in several international journals, such as Journal of International Business Studies, Journal of Retailing, European Journal of Marketing, Journal of Business Research, Industrial Marketing Management, International Business Review, Journal of International Marketing and International Marketing Review.
Leadership and Change Management
Empowering leaders to make decisions and solve complex problems through Value Creation Wheel® (VCW)
I recently attended a problem-solving workshop at Nova SBE Executive Education and learned that the top skills for modern times are Judgment & Decision-Making (JDM) [judgement and decision-making] (HolonIq, 2019) and Complex Problem-Solving (CPS) [complex problem-solving] (WEF, 2018).
Innovation and Entrepreneurship
How to solve complex problems and make effective decisions efficiently?
Judgment & Decision-Making (JDM) and Complex Problem-Solving (CPS) are among the key skills the world needs for the fourth industrial revolution (HolonIq, 2019, World Economic Forum, 2018).
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Feature articles
The Illusion of Agility and the Dilemma of Resilience in SMEs
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Marketeer Awards 2026
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Nova SBE Executive Education Enters the Global Top 10
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