Scenarios "invite" organizations to consider different, plausible, and relevant futures when making decisions in the present. António Alvarenga, Professor at Nova SBE, guarantees this and explains why it is essential to think based on Scenarios today, more than ever.
What if, in the future, there is no difference between virtual and real? António Alvarenga, professor, international consultant, and expert in the area of Scenarios/Foresight, explores this possible scenario and some of its implications in cybersecurity.
Professor António Alvarenga explains why the construction and use of Scenarios (Scenario Planning & Thinking) is important for decision making and how this technique can help to avoid crises in the tourism sector.
In a context of accelerated transformation it is not enough to "understand a lot about my business". It is increasingly important to understand the world around us and how changes in this world can constitute risks or opportunities for the project at hand.