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Writing result-oriented ad copy is difficult, as it must appeal to, entice, and convince consumers to take action.

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Marketing, Sales and Operations

Packaging must serve e-Commerce and the environment

Oct 2, 2020
3
 min read

If I were a Tree

Sep 16, 2020
7
 min read
Business & Strategy

Remote Learning in Education - A change to stay?

Sep 7, 2020
5
 min read
AI, Data and Digital

The Future of Business Intelligence

Aug 21, 2020
4
 min read
Business & Strategy

Strategic Planning in times of COVID-19

Aug 13, 2020
5
 min read
Sustainability and Impact

"This transformation cannot ignore sustainability" - Pedro Oliveira

Aug 7, 2020
7
 min read
Leadership and Change Management

Are you listening?

Aug 6, 2020
6
 min read
Leadership and Change Management

Ayanna's perfect robot choices

Jul 29, 2020
9
 min read

Nova SBE Wins Marketeer 2020 Award in the category Universities and Educational Establishments

Jul 20, 2020
3
 min read
Marketing, Sales and Operations

Technologies at the service of retail, transport and logistics in 2020

Jul 15, 2020
3
 min read
Leadership and Change Management

What if the apple tree is the solution to reinventing your organisation?

Jul 8, 2020
5
 min read
AI, Data and Digital

Remote Learning and Online Training

Jul 3, 2020
2
 min read
Business Room
by Nova SBE Executive Education

Areas of interest

Finance & Economics
Business & Strategy
AI, Data and Digital
Innovation and Entrepreneurship
Institutional
Leadership and Change Management
Marketing, Sales and Operations
Sectorial
Sustainability and Impact

Feature articles

Marketeer Awards 2026: Nova SBE Executive Education Named Best Higher Education Institution for the 6th Consecutive Year
5
 min of reading
Nova SBE Executive Education Enters the Global Top 10
2
 min of reading
Nova SBE Executive Education Honored Once Again with Human Resources Award
2
 min of reading
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